Broadcast E-mail & SMS

Hobsons EMT Broadcast E-mail & SMS tools help you discover, create, and track exceptional e-marketing communications that will grab students' attention, providing the one message that allows them to apply, and ultimately enroll, at your institution.

Overview

Take control of your outbound marketing
Build your own graphic templates and execute message delivery with absolutely no advanced technical skill required.

Choose communication methods most aligned with your audience
The ability to choose from multiple communication methods ensures your campaign is designed for maximum reach and effectiveness.

Continually monitor success and adjust communication strategies
Real-time campaign reports allow you to learn what works and what doesn't for your institution so you can improve your processes and approach throughout the year.

Features

Build your own e-mail templates
A simple HTML e-mail editor lets you create and edit your own e-mail templates using your own institutional branding, logos.

Personalize every message
Any data attribute that is uploaded as part of the contact list can be merged into the e-mails, text messages, or letter/label templates to personalize the message.

Access real-time reports
E-mail results and text delivery reports allow you to see who has received, viewed, and interacted with your message in an easy-to-interpret, graphical format.